Working with artisans – is having a brand the best way?

To tell you the truth, I struggle with this concept of working with artisans as a brand.  Maybe I didn’t think it through when I started the business (and by maybe, I mean definitely). I chose to start a brand because I love designing things, working with artisans, and I thought that I could add something special through new ideas and high-quality details.

< Read: 4 Most Common Dilemmas of an Artisan Made Brand >

 

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I definitely don’t regret it, because it has been an amazing experience and I have been able to build relationships with local artisan groups, textile lovers all over the world, boutique stores focused on quality, and similarly-minded designers. And I have learned so much. Also, I just don’t think I would’ve known any other way, these thoughts are the result of years of experience, and seeing some loopholes in the logic of artisanmade brands.

And maybe it’s because I am away now, in Europe studying Sustainable Development, and this distance of course makes it challenging to work with rural artisans even more. We’re only able to manage this because of our wonderful Production Manager back in Antigua, Evelyn.

But it’s got me thinking for other ways to support the talented artisans we work with. This was the root of our Textile Travels this past August, inspired by idea-exchange through textile workshops, to benefit both international participants and local artisans alike. This way, I thought, the artisans could get new ideas, maybe some feedback on existing products, and continue to improve on their own. Sometimes that’s all it takes, a spark of a new idea, encouragement from other textile lovers.

Indigo San Juan

Now, we’re trying out another way to increase impact.  I’m so excited to share a different brand with you: Kaleido Collection actually works with the same talented weavers specializing in natural dyes and ikat patterns at Lake Atitlán. The founder is Emmy, a good friend from our time in Antigua, Guatemala. She’s been able to create gorgeous cushion covers together with the partner weavers and a talented seamstress she’s known for years. I can tell you from experience that one of the hardest parts about production in Guatemala is the actual sewing, especially when zippers are involved. But Elvia is truly a pro! These cushion covers are so beautiful, and I’m so impressed by Emmy’s sincere way of writing and story-telling. It took me a lot longer to understand how important the sharing of stories really is.

Read the blog post by Emmy about her thoughts behind Kaleido Collection >

 

We invite you to take a look at the limited-time listing. Our goal is to increase impact for these talented rural artisans we work with, and it’s always a good thing for the artisans to diversify and work with other brands and try out different designs.

XOXO,

Mari

 

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Kaleido Collection: Beautiful forms in a beautiful country

<I’m super psyched to announce something brand new for us. I shared a little bit about the difficulties being away from artisans, and the idea for Kakaw Designs has always been to support talented artisans in Guatemala. With that in mind, we’re excited to be adding gorgeous handwoven cushion covers by Kaleido Collection onto our website this Fall. Emmy shares her honest story about the how and why behind her new brand, take a look! -Mari>

Emmy weaving edited

Emmy practicing her backstrap weaving skills during Textile Travels – she joined us for a workshop 🙂

I first came to know and live in the beautiful country of Guatemala through working at an NGO focused on coffee communities. Working in a small town primarily made up of small-scale agriculture, I worked alongside coffee producers and got to know the skilled work and art of coffee. Along the way, I met several artisans, some who have generations of craft experience and others who are newfound makers. What started as purchases and custom-made requests for myself turned into a desire to share these beautiful forms with others while supporting talented artisans.

Let’s start at the beginning. It’s hard not to notice the colorful and intricate textiles found throughout Guatemala. Sadly, many people, both visitors and chapines, don’t know the hours of meticulous work and faces behind these woven pieces. I was one of those people that admired woven and embroidered textiles but didn’t truly understand all that went into producing a piece. Not to mention that there are a multitude of different processes and techniques. That’s part of what makes Guatemalan textiles so amazing.

Picking up the textiles with Francisca

Picking up textiles with Francisca

<I interrupt to give a virtual high-five for anyone who can spot a custom Kakaw textile in this shot 😉 -Mari>

My first visit with the Corazon del Lago weaving cooperative was a trip to San Juan la Laguna at Lake Atitlan with my sister. Like many visitors, we came for an afternoon to check out the little shops that line the main road up from the dock. Little did I know at the time that my first scarf purchase from one of those little shops would grow into something more. A year later, I found out that it’s the same cooperative that Kakaw Designs works with. Through Mari I was introduced to Francisca, the co-op president, and I set up a natural dyes demonstration to get a glimpse of the process behind botanical-based dyes. My inner environmentalist was intrigued by the amazing, vibrant colors that plants can produce.

In talking with Francisca, it’s clear that the co-op has benefited many women in the community but like many businesses in Guatemala, it’s not easy to grow in an economy that is often reliant on the ebbs and flows of tourism. Through my work with community tourism in coffee communities, economic markets tied to tourism and agriculture harvest seasons are stories that aren’t uncommon to hear. Diversification is essential.

Over time I began to learn more and more about the world of Guatemalan textiles and the skilled people that make it happen. It also meant that I was acquiring more woven pieces ranging from huipiles from one of the textile shops in Antigua and learning where they are from to requesting custom sewing orders from Elvia, an expert seamstress who I’ve worked with through the coffee organization. One of my favorite personal pieces I have worked with Elvia on has been pillow covers, of which there have been several iterations with the most recent being the collaboration with the weaving cooperative!

In Elvia's home studio - Lavender Love is her favorite

In Elvia’s home sewing studio – Lavender Love is her favorite

Throughout all this, I had never really thought about starting a business. After getting to know several brands that collaborate with artisans like Kakaw Designs, I realized that it wasn’t such a far-fetched idea. So begun the idea of not just buying pieces for myself, but to contribute to other market avenues for artisans, albeit small. I still have a lot to learn, but I figured that the worst failure would be never trying.

The word Kaleido means beautiful form in Greek. I found it fitting, as there are so many beautiful things in Guatemala – the breathtaking landscapes, detailed craftsmanship and especially the gracious and hospitable people.

Artisan relationships are the heart of Kaleido Collection. Valuing artisans’ work and time is unfortunately not the norm for many of the things we consume and buy. Kaleido Collection hopes to be a small part of that change along with many other like-minded organizations and brands that seek to make just and dignified work the only acceptable practice.

I hope you enjoy these pillows as much as I have enjoyed the journey in producing them!

 

<see more of the beautiful cushion covers online>

 

Textiles